You are looking at scripts about Marketing and market information

Taking your products to market

February 8, 2024

Here is our latest monthly theme pack of FRI resources, this month all about marketing farm products. The theme pack includes eight Resource Pack items and four Barza Wire stories. One item is available in Swahili, one in Hausa, and two in Portuguese. Backgrounders Women’s roles in marketing farm produce Tomato marketing and transportation Interview scripts Marketing farm produce Stronger together: The marketing benefits of cooperation between…

Rice

September 8, 2023

              Spot #1: Site selection NARRATOR: What kind of sites are best for growing rice? Here’s three things to remember. One: Rice needs a clay loamy soil because rice is grown in water, and so the soil must retain water.  Two: The land must be both flat and not…

Maize, groundnuts, soybean, and rice production

August 9, 2022

  Spot #1: Managing weeds in maize and soybean   FARMER 1: (SOUND OF BIRDS) Are you hand-weeding again, (name of farmer)? FARMER 2: (LAUGHS) This is the time of year when weeds grow the fastest. FARMER 1: But your maize and soybean look fine. Why pay so much attention to weeds? FARMER 2: Two…

Stronger together: The marketing benefits of cooperation between farmers

June 8, 2022

HOST: Hello, listeners, welcome to our program. My name is _____. Today, we are going to talk about marketing. This is a very important topic for farmers, both large and small. Farmers work extremely hard to produce crops like rice, maize, and cassava. But it is not enough to just produce them, the crops must…

Rice producers in Mali adopt new strategies to sell their rice

January 7, 2022

HOST: Hello, listeners, welcome to our program. Today we are talking about rice marketing and the challenges of rice marketing and the solutions, with a focus on women’s participation. Our expert Abdoulaye Koureicihi and other people involved in the rice sector are going to enlighten us on this topic. First, we will talk with Abdoulaye…

System of Rice Intensification, including marketing and the impact of climate change

September 6, 2021

Introduction   Rice is a cereal that originated in Asia and grows in all humid and sunny regions of Africa. Rice grows in water and produces a panicle * containing 100 to 200 grains. Rice is sown, then transplanted when it is 20 to 30 cm high. Rice is rich in starch, vitamins, minerals, and…

Marketing pigeon peas in Mozambique: Challenges and solutions

July 5, 2021

HOST: Good morning (afternoon, evening) listeners. Today, our show focuses on pigeon peas, especially on marketing the crop. To explore this topic, we present several interviews. First, we speak with Mr. Rufino Bila from the Mozambican Cereal Institute, or ICM. We also talk to Mr. Nelito Viriato, a pigeon pea farmer in the province of…

Rearing and marketing poultry

January 22, 2021

Here is our first theme pack of FRI resources for the new year. This time, our resources cover various aspects of poultry production and marketing. This month’s theme pack includes ten items from our Resource Packs, including one narrative, one backgrounder, five interviews, two dramas, and one set of radio spots. It also includes five…

Radio spots on UNDFF – part two

September 19, 2020

Save and edit this resource as a Word document. Spot #1 Are you aware of all the benefits of getting to know your local farmer? When you know your farmer, you can trust the quality of the food your family eats! You can trust that the high-quality food will nourish your daughters and sons and…

Adding value to farm produce: Soybeans

May 8, 2020

FILIUS: Welcome to yet another exciting episode of Farming is a business, the program that educates small-scale farmers on how to practice simple farming methods and still benefit from their farming. My name is Filius Chalo Jere and today I have an exciting topic: how our small-scale farmers can add value to their crops before…