Theme pack
Here is our latest monthly theme pack of FRI resources, this month all about marketing and marketing information programs. The theme pack includes 11 Resource Pack items and seven Barza Wire stories. One item is available in Swahili.
Interview scripts
- It’s better to sell together: The benefits of collective marketing
- Market News from MEGA FM
- Improved Market Information Services programs increase farmers’ income and knowledge, part one
- Improved Market Information Services programs increase farmers’ income and knowledge, part two
- To Market, To Market – Episode 1: Trusting the Trader: The Importance of Reliable Information
- To Market, To Market – Episode 2: A Glut in the Market: How Supply and Demand Affect Prices
- To Market, To Market – Episode 3: Where to Sell: Making the Best Choice
- To Market, To Market – Episode 4: Marketing: Calculating your Costs
- To Market, To Market – Episode 5: Farmers’ Helpers – Radio and Extension Help Farmers Plan
- Women and Credit – Part 3: Women Set Up a Purchasing and Marketing Cooperative
Dramas
Broadcaster how-to guide
Barza Wire stories
- DRC: Farmers come together to better market their maize
- Burkina Faso: Special market in Zogona promotes “agro-ecological” products that please both farmers and consumers
- Uganda: Radio helps farmers find better markets for orange-fleshed sweet potatoes
- Burkina Faso: Women process tomatoes for profit
- Malawi: Radio helps dairy farmers move from crisis to prosperity
- Cameroon: Marketing coconut chips to customers’ tastes
- Côte d’Ivoire: Farmer profits from joining marketing organization